University of Florida’s Dr. Robert Cade, the professor who led the group that invented Gatorade, passed away today at the age of 80. Cade’s death was confirmed by The Gainesville (Fla.) Sun after speaking with his family. He reportedly died of kidney failure.
Gatorade has generated more than $150 million for the university since Cade and his fellow scientists developed the sports beverage and named it after the school mascot (The Florida Gator) in 1965.
Cade is survived by his wife and six children.
Next time you’re in the supermarket, take a stroll down the infant aisle. No, not to stock-up on Pampers or for that sale on sippy-cups…this walk on the tame side is for you.
If Motherhood hasn’t hit you yet, you’ve probably never ventured into the Gerber area. Yet, even if you’ve got a stash of Mother’s Day cards, visit (or revisit) this land-of-plenty with newborn eyes and with a novel toddler in mind: You.
A brand-spanking-new-view of baby paraphenalia is crying out, practically crawling off the shelves for your attention. The drink of champions (little and large, it seems), the nectar of the stars (athletes and your under-one-year-old), the elixir for all ages, is Pedialyte.
Long distance runners led the trend, beginning way back in the 1980s. Leaps and bounds ahead of the slower starters, marathoners …
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A study from the Netherlands shows that sugar in sports drinks slows absorption and increases stomach cramping in running races shorter than 12 miles.
Fluids pass through your stomach and are absorbed almost immediately in your intestines. Exercise slows fluid passage from the stomach but does not affect intestinal absorption. Sugar added to drinks can delay stomach emptying to increase risk for cramps.
Another study from the University of Utah, reported in the same journal, shows that taking a salty drink just before exercise increases endurance. Dehydration is the most common cause of fatigue during exercise in fit men and women. This study used salted drinks or placebo (unsalted) drinks with two groups of cyclists, and demonstrated a significant improvement in an endurance time trial as well as better maintenance of blood volume in the group that had the salted drinks.
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Since the advent of Gatorade, manufacturers have been in fierce competition to one-up each other with new and better ways to fuel athletes. This has created a very saturated market; one that features a plethora of choices for competitive athletes. As a result, athletes vary greatly, especially in the world of endurance sports, about which option they believe is the most effective.
One alternative that has begun to slowly, pick-up steam in the market is the electrolyte tablet. There has been a lot of buzz surrounding these portable tablets, such as Nuun and Zym, because they are quick and convenient mechanisms for obtaining vital replenishment of electrolytes and other vitamins.
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Check out TFS’s review of Gatorade’s Endurance Formula; a revolutionary new product for mainstream endurance sports.
Product: Gatorade Endurance Formula
Price: $1.49 (24 oz bottle), $1.69 (34 oz bottle), $24.99 (50.2 oz powder canister)
Rating: Very Good 8.3/10.0
Pros: Provides increased electrolytes and other benefits for endurance athletes; good value; convenient to purchase
Cons: Slightly salty taste; could include some additional vitamins
Overall: If you can get over the slight difference in taste, then all things considered - Gatorade Endurance Formula is one of the top hydration choices for your training runs and endurance events.
Effectiveness - 8.5 - I used the Gatorade Endurance Formula during several of my training workouts and found it be more effective than my traditional endurance sports drink. I noticed that it prevented me from feeling as fatigued in the latter stages of my workouts; presumably because of its substantially increased electrolyte and potassium content. The Endurance Formula has nearly twice the amount of sodium and potassium as Gatorade’s original formula and substantially more of both nutrients than Accelerade. Read the rest of this entry »
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