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Margarine and skimmed milk are out and airplanes and financial services are in, at least at the London Marathon.
Beginning in 2010 Virgin Group, the diversified conglomerate founded by Sir Richard Branson, will be the title sponsor of the London Marathon, led by their Virgin Money financial services division.
“I’m delighted that Virgin will be sponsoring the […]

Nike today announced that its Nike Team Nationals (NTN) team cross-country championship will expand this year to include individuals, becoming Nike Cross Nationals (NXN). The Nike Team Nationals event, which began in 2004, featured the 22 best teams of each gender selected via a series of regional qualifying events. This year, the top […]

The USA Track & Field Foundation announced today that it has made $20,000 grants to two of USATF’s most successful programs, Win With Integrity and the Mark Springer Youth Travel Grant program.
“The Win With Integrity and The Mark Springer Youth Travel Grant Program support the development youth programs in the United States, on and off […]

He’s already owns the two fastest 10,000m times in history, but reigning world and Olympic 10,000m champion Kenenisa Bekele hopes he can go even faster at next month’s Prefontaine Classic meeting in Eugene, Ore. It would be his first outdoor appearance in the United States.
“The record (26:17.53) is not easy,” said Bekele’s Dutch manager, […]

My colleague Jeré Longman has written a lenghty piece published in today’s NEW YORK TIMES on how the post-election violence in Kenya has impacted runners there.
The story, written in Eldoret, focuses on world marathon champion Luke Kibet, but also mentions and interviews athletes and officials at many levels, including Catherine Ndereba, Wesley Ngetich, […]